Vodafone

In the lead up to Wimbledon 2022 and 2023, Vodafone wanted to bring fans closer to the action, with their 5G experiences as the catalyst to do so. The 2022 multi-platform campaign focused on using connectivity to bring fans different experiences of Wimbledon. Through Wimbledon Uncovered in 360, Powered by Vodafone, you could feel what it’s like to be there. Using tennis ambassadors like Emma Raducanu and Jack Draper, this was brought to life on socials, with 3D videos and interactive coaching tips. The 2023 campaign continued to showcase the power of connection, inviting the nation to get behind Brits competing at Wimbledon. All social asset output was managed and overseen by myself.

Date

2022-23

Role

Art Direction, Design Direction, Oversight, Production