Meta

A unique collaboration between drag queens (and king) and up-and-coming queer designers. Kicked off by three huge UK drag stars using social to challenge designers to co-create extraordinary drag looks in VR. Following this journey, the virtual and physical collided as our drag stars unveiled their looks at a mixed reality runway show in London, attended by creators, the press and members of the LGBTQIA+ community. Meta's product offering was always on show, particularly their Spark AR technology- bringing the garments to life on phones and epic screens at the event. My role was lead executional oversight for social edits, print and screen event material.

Date

2022

Role

Art Direction, Design Direction, Oversight, Production